Nationally recognised experts in search engine optimisation, based in Somerset.
At Anthony Sharpley, we take great pride in providing the ultimate in search engine optimization, focusing on helping small businesses and solo ventures get the exposure they need to put them on a level playing field with their larger competitors. We take the time to get to know your business and guide you in creating website content and other optimized content that best reflects what you have to offer and why customers should choose you.
Audit Your Website
The first step in this process is to complete a thorough audit of your existing website and its content. We can determine which areas of your website need the most work in regard to SEO and then help you choose appropriate keywords to attract your specific target audience. We will also compare your site's current performance in relation to your biggest competitors, helping you determine what you should change to ensure you stand apart. We can even identify technical issues, including mobile optimization problems, helping you present the best website to your current and prospective customers.
Keywords Are Essential
The keywords you choose are one of the most difficult parts of creating valuable website content. In many cases, the simplest words aren't the best option because the competition is too fierce. At Anthony Sharpley, we will complete keyword research to suggest the words and phrases your target audience is most likely searching for. We also recognize the power of local optimization, which means we implement your location, such as Somerset, as much as possible to help you reach customers in your immediate vicinity. This is especially important for businesses that rely on a physical location, rather than those that operate solely online.
Once we choose the right keywords, we will help you refine your existing content or write new content that reflects these changes. It's important to have content that informs your audience and sells your content as well as appeals to the search engines. Our content refinement process is one of the things that sets us apart from many of the other content marketing firms in the Somerset area.
Linking Is Critical
Links are a powerful tool to help you drive traffic and earn a positive reputation online. However, link building isn't what it once was. At our SEO firm in Somerset, we make sure you aren't misusing links, but rather have implemented quality links that actually get you results. If you have noticed your Google rankings have rapidly declined, even without making any changes, it could be the result of bad linking practices. We make sure you are using the right links and adding them properly to get the best results.
Practice Good SEO
There are many misconceptions about SEO and how it works, which has led to many companies failing to improve their rankings on their own. When you reach out to us, you don't need to fear. We will work closely with you to build a positive reputation through informative content that helps the reader and keeps them coming back. In addition, we make sure you aren't using any practices that can do your website more harm than good. This includes helping you create content others will want to link to.
We Provide Reporting
One of the most important aspects of working with an SEO company is making sure you are kept informed. This is why we offer reporting on the results we get with your new content and improved SEO practices. Being able to visually identify your return on investment is critical to seeing the value of our services. Every month, your Somerset business will receive a detailed report that covers any changes we made and how they impacted your business. Many other SEO companies either fail to provide a report or don't go into the detail you need to really see you are getting your money's worth.
If you're looking for an SEO company in Somerset to help get your website on the right track, contact us. We are eager to help you take a closer look at your website and see where you can make improvements.